This is some awesome news: Target is launching a new clothing line for plus-size women. AVA & VIV is the new line that is fashionable and reasonably priced.
They are promising new designs each month that range from $10 to $79.99.
“Target is synonymous with great design, and with the launch of AVA & VIV, we’re stepping up our fashion game for our Plus-size guests,” said Stacia Andersen, senior vice president, merchandising, apparel and accessories, Target. “From stylish original prints to the attention to detail and fit, this line is meant to impress and we can’t wait to share it with our guests.”
It’s about time women of all sizes have the opportunity to dress trendy without paying tons of money.